inQube have developed their citizen-driven co-creation approach, building on elements of action research, co-production, asset-based community development and agile development methodologies employed in wide ranging local and international collaborations during the formative years of its sister company PumpCo, whose technology inQube employs to support the new ways of working co-created as part of its collaborations.


We don’t presume

hands_together_1732x14751Instead of presuming that anyone outside any group of people know what that group needs, inQube brings together local people and organisations across sectors willing to work together to build local citizen-driven ecosystems, with a purpose to address the more intractable problems, particularly amongst the vulnerable and excluded in their communities.

These teams involve citizens directly and alongside them, as peers, co-create solutions to the citizens’ most pressing issues with the people and organisations that have something valuable to contribute in these areas. As a collaboration, we craft all aspects of the new ways of doing things, including the supporting technology – we call this co-creation.


Focused simplicity

Collaborations focus on the highest priority needs of citizens where they can together make a positive impact.

Having identified the highest priority area, the collaboration works together to identify the smallest thing that they could do in the simplest way that would deliver value to participants and then co-designs the new process and supporting technology.


Rapid small steps


We don’t hang around over-thinking things; once everyone is clear what needs to be achieved and why, we all work together to describe how it should all work, inventing characters (personas) and telling their stories to illustrate what we mean. These personas and stories describe both who does what and how the technology is used.


Learning by doing

value-150wThe technology team then rapidly develop what is needed and everyone gets to try it out as soon as it is ready.In this way you discover what works well by using it and where improvements can be made.

If something does not work as anticipated, it can be modified or even completed discarded, as having only spent a few creating it, you are not wasting a lot of time and effort.

Learning by doing, it is much easier to imagine where to go next and progressively build more and more value for everyone.


Building sustainable ecosystems

 give-and-get-in-balance-150wWe achieve so much more working together as citizens, professional and service providers across organisations and sectors.

Every participant has things of value to contribute – gives
and has need of other things in return, in order to be able to continue giving – gets

A sustainable ecosystem is one in which the gives and gets of all participants are balanced.  It starts small, but grows with each successful step, drawing in others and creating more value.